Lack of Live Interaction Could Cost Holiday E-Tailers

According to a new report by research firm Datamonitor, e-tailers that fail to utilize Web-enabled live customer service operations could lose $3.2 billion (US$) in sales this holiday season. 

E-tailers Waking Up To Customer Service Needs 

According to a survey released by online research service E-BuyersGuide.com, the majority of e-tailers acknowledge the importance of customer satisfaction with the purchasing process.

Top Customer Service Drives E-Commerce Sales 

According to a new report from Forrester Research, exceptional customer service strongly increases future sales through repeat visits and positive word-of-mouth.

Is Live Interaction Ready for Prime Time

Online businesses unmistakably want to augment their customer relations with everything from instant messaging to real-time online voice conversations, as studies, analysts and experience have convinced the industry that high-tech customer service is key for retaining customers.

Appearing Live and in Person

Is live web-based help really a good way to drive online sales and deliver better customer service? Or should your company stay with tried-and-true methods like the phone and email?

Give A Little Of The Human Touch

Despite the growing acceptance of the internet as a vehicle for conducting business, e-commerce still tends to be regarded as something of a stepchild. It's a little awkward and not easily embraced, and e-commerce is also often -- sadly -- nonprofitable as well.

Most E-Shoppers Abandon Carts